Giftbee has appointed Sergey Meshkov as Chief Technology Officer, bringing 20+ years of engineering and large-scale platform experience—including nearly a decade at Atlassian. His leadership will accelerate Giftbee’s push toward a more scalable, secure, and customer-centric gifting platform.

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Market research participants don’t skip surveys because of low rewards—they skip because the reward experience is confusing, delayed, or easy to lose. Learn why making incentives clear, flexible, and trackable drives engagement far more effectively than just paying more.

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The Futurism Today features Giftbee’s AU $1 million seed round, spotlighting how it is transforming unused gift cards into digital, flexible, and sustainable value — empowering consumers, brands, and the planet alike.

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